Sponsored By

Hosted By

Does Your Dog or Cat Have

Main Character Energy?

Enter your dog or cat in the Pooch

Playoffs™. The ONLY competition

where big personalities,  floppy ears

and dramatic whiskers go head-to-

head for the crown (and prizes!).

Raise your paw 🐾 if you’re ready for fun! 

No payment is collected when you click the button.

This simply tells us you’re interested so we can contact

you, share details and schedule your pet’s photo session.

Raise Your Paw if You’re

Ready for Fun!

Professional Pet Portrait Session

with Rachel Lockwood Photography

Chance to Win A portion of

proceeds benefits

What Are the Pooch Playoffs™?

Pooch Playoffs™ is a fun, March-Madness-style competition… but for pets. 🐕🐈

Your dog (or cat!) gets their own

photo session with

Rachel Lockwood Photography.

We’ll create an epic portrait, feature them in our Pooch Playoffs bracket. Friends, family and the community can vote to help them advance round by round until we crown the Top Dog (or Cat!)

A.k.a the Ulti-mutt Champion of .

The winner will then go on to the National Worldwide Pooch Playoffs competition.

Along the way, we’re also raising money for , a local organization helping animals in our community.

Your Pet’s Game Plan (It’s Easy!)

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Step 1 – Tell Us You Want In

Fill out the short form below to apply... No payment is required today. From there, we’ll reach out to you with all the details to schedule your pet’s session.

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Step 2 – Schedule Your Pet’s Photo Session

We’ll give you a quick call within 48 hours to go over how it works, answer questions and pick a session time.

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Step 3 – Cheer Them On in the Brackets

After your session, we’ll choose a favorite image of your pet to enter in the competition. When voting begins on , you’ll get a special link to share so your friends and family can vote for your pet through each round.

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Step 4 – Winners, Prizes & Artwork

As rounds progress, pets move closer to winning , other sponsor goodies and potential recognition beyond .

What Your Pet Gets When They Enter the Pooch Playoffs

Spoiler: It’s a paws-down good time.

  • A professional pet portrait session

  • A feature in our Pooch Playoffs bracket

  • The opportunity to purchase custom wall art of your pet

  • A fun experience and memories that last long after the competition ends

  • The warm fuzzy feeling of helping support

No payment is collected when you click the button.

This simply tells us you’re interested so we can contact you,

share details, and schedule your pet’s photo session.

Your Superstar Can Win These Fetch-Worthy Awards

  • Grand Prize:

  • Runner-Up & Category Prizes:

Additional sponsor gifts from , , and others may also be included.

Mark Your Calendars,

It’s Game Time.

Raise your paw if you’re ready!

Photo Sessions Run:

Voting Begins:

Final Round / Winners Announced:

Spots are limited so we can give each pet the attention they deserve. Once we fill the bracket, entries will close.

Pooch Playoffs isn’t just about bragging rights. It’s also about giving back.

This year,Rachel Lockwood Photography is proud to partner with , a local organization that .

A portion of each entry fee will be donated directly to , so your pet’s moment in the spotlight also helps other animals in need.

Rachel Lockwood Photography has raised for local non-profits.

Pooch Playoffs™ photographers nationwide, including our studio, have helped raise more than $188,415 for animal-specific charities since 2023.

Perfect If…

  • Your pet is fully ready for their “paws-parazzi” moment

  • Your dog or cat is part of the family

  • You’ve always thought, “My pet is seriously the cutest”

  • You’ve wanted professional photography but needed the perfect excuse

  • You’d love artwork of your pet that makes you smile every time you walk past it

  • You like the idea of helping other animals while celebrating your own

Why Rachel Lockwood Photography?

Several pet families have trusted us with their pet portraits. Take a look: 

We’re experienced at working with shy, wiggly, high-energy and older pets. 

We’ll guide you on how to prepare and what to bring so your pet feels safe and comfortable.

Do I pay anything when I click the button?

No payment is collected today. All you’re doing is raising your hand and letting us know you’re interested in learning more..

We’ll follow up to walk you through the details and book your pet’s photo session.

What’s a “bracket”?

Think of it like a friendly NCAA March Madness Basketball tournament but instead, it is a pet photography tournament.

Your pet goes head-to-head with other contestants in voting rounds.

Winners advance until we crown the Local Champion. The Local Champion goes on to National / Worldwide brackets.

It’s simple, fun and ridiculously cute.

How does voting work?

After all sessions are photographed, we’ll release the official bracket.
Friends, family, and the community can vote for their favorite pets in each round. The pet with the most votes moves on!

What do I get when I enter?

You receive a professional pet portrait session, a gift included with your entry and a chance for your pet to advance through the bracket and win fun prizes.

What if my pet is shy or wiggly?

Totally fine!


We specialize in photographing pets with big personalities, big feelings, and big wiggles. We’ll guide your pet with patience, treats, and lots of encouragement.

Can cats enter too?

Yes! Cats are welcome.

❓ How does the charity part work?

A portion of the entry fee is donated to , our local partner. Your pet gets an unforgettable experience and another pet gets the help they need.

Enter Your Furry Contender Below 🐾

 Spots in the Pooch Playoffs bracket are limited. If you’re even thinking about it, fill out the form below. This doesn’t lock you into anything — it just lets us reach out with details and scheduling options.

You will not be charged today.
By clicking the button, you’re simply raising your hand so

we can contact you with details and help
you decide if Pooch Playoffs™ is a good fit for your pet.

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